Key Steps to Building a Popular Blog

Just what separates the average Joe from millionaires?  Some studies would suggest it is the ability of the millionaires to set goals and track them annually.  These same techniques can be the difference between having an average blog and a wildly successful blog.

To reach your blogging potential you must set your goals and track the progress you make towards achieving those goals.

Establish your Baseline - Whenever you start something, you’re starting from scratch, zilch, nada and this holds true for any project.  You have a baseline of zero.  You would have trouble finding yourself in a search engine with a compass, map, two hands and a flashlight. 

Is that a bad thing?  It does not have to be, because at least you know where you’re starting.  From there it is a matter of setting goals, planning and tracking your progress in achieving them.

A Credible Business Needs a Voice and a blog is no different.  Give your blog an identity, a face to differentiate yourself from the average Joe down the block.  Visitors relate and form relationships with people and could care less about the organization they serve.  When blogging you have a powerful platform to connect with your visitors and establish yourself in your market.

Here are some other articles that may help you in writing posts to establish your blogs identity.

Comment on other related blogs to bring traffic and build backlinks.  This also helps you to build relationships within your market.  If you commit to make a minimum of one quality comment per day which is packed with information on a good blog within your niche you can gain both backlinks and readers.

Post frequently to your blog which will drive traffic and increase subscriptions.  Bloggers that are serious will tell you to post a minimum of 6 articles per week.  With those articles around 250 words in length.

For some of us with time restrictions that may not be possible and a more reasonable number might be 3 articles that are between 350 - 500 words.  In cases where you just don’t have the time, always go for quality posts over quantity.

Since you also need credibility with the search engines you need to build backlinks.  Links to your website are popularity votes and essential to establishing your site as a credible resource.

You can read about link building techniques in these articles.

Tracking your traffic is needed to gauge your progress in achieving your goals.  There are many tools to track your traffic, hits and visitors that webmaster can utilize.  Even Google supplies one in their webmaster tools. 

You can utilize these tools to monitor and track your progress in achieving your goals.  If your traffic is not increasing there may be a problem with the quality of the content you’re providing or an issue with your site that is affecting the SEO.



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