There are a great many people that operate online blogs and there are many different reasons that they do so. Some people operate blogs for personal use and use them to update family and friends about the things that happen in their lives.
Most bloggers though operate their blogs as a way of making either a part-time or full-time income. For these professional bloggers the most important issue for them to address is how to make their blogs attractive enough so that people not only come to visit, but become repeat visitors. One of the best ways a blogger can ensure that people will want to come back to a blog time and time again is to update it both often and regularly.
Different blog topics may require different posting schedules, but generally a more active blogger will see better results from their blog. Some subjects may actually only require to be commented on weekly. In those cases, the blogger should get creative and add another stream of blog content so that the blog appears to be more active and current. Most blogs should be updated three to five times a week, some bloggers prefer to update their sites daily, and there are even some that post new content to their blog multiple times per day. Whether someone blogs as a part-time income making activity or if they use it as an integral part of their full-time business, they need to remain active bloggers or the success of their blog will suffer.
While posting often is important, it is also important to post to a blog on a regular schedule. Website users are creatures of habit and one way that a blogger can capitalize on this fact is by making sure they update their blog on the same day each and every week. Visitors to a blog can easily fall into the habit of checking on Monday mornings, for example, for a quick tip related to the subject of the blog. They may like knowing that they can always look for a photo-of-the-week type entry to be posted each Wednesday. These type of regular features are a great way to turn website traffic into regular readers of a blog.
Combining a more active blog posting strategy with a regular posting schedule is a great way to improve the performance of a blog. The idea is to get more people to come visit a blog in the first place, and then return to visit again once they find and view posts that they feel either entertained or informed them. The more posts that a blog has improves the chances that a web user will come to the blog as a result of using a search engine, then the regular posting schedule turns them into regular readers of the blog. Using these two methods of blog posting is a great way to improve the chances that the blog will become a success.
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March 29th, 2009 at 4:32 am
Often is not something that I would go with, but I know that I would encourage regular posts. If you post once every other day then make sure you do it once every other day. If you do it once a week then make sure you do your minimum. Posting 3 times a day will not get your blog more visits…